mediachannel.hu - Central Video Management

Our system records metrics of the played videos. Each index can be viewed and analyzed by our customers in the Attendance menu. Attendance reports can be filtered based on different parameters and can be exported to MS Excel.

Pssible filters are: time period, type, category or video title. Analyzing the visitor statistics we may answer questions like:

• How many visitors have watched the video today?

• How many visitors have watched the video during last week, last month, or any defined period?

• What have been the most popular videos during last week or any defined period, in descending order?

• What has been the life cycle of number of visits with regard to a particular video within the last week or any defined period?

• Did the visitors find the content interesting, ie. how many of the visitors have played the video till the end?

Applied metrics:

A) Number of displayed videos (impressions)

B) Number of play starts

C) Number of click-throughs, click on content

D) Number of full replays

E) Number of skips (viewers skipped some parts)

+ The highest number of recent impressions

Metrics of media content can also be made accessible for your advertising customers!